Marketing 4.0 – challenges and approaches for the internet age

During the last few weeks it has become a little bit calm around my book with the working title „Marketing 4.0 – intelligent selling in the Internet age“. I was a bit busy writing my book and thinking about a sound definition, what marketing 4.0 really means. During the next few weeks I will publish a few articles in English and German about the meaning, the content, and challenges for the next decades. But I would like to start with an interesting twitter post. Please look at it, it is an interesting starting point for the marketing 4.0 discussion. No comment. Enjoy it. Thanks to Gigi Salmoiraghi.

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